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Your competition may not have all the answers, but it is helpful to see what others in your industry are doing well and how you might emulate or improve upon that. The easiest place to start is with your competitors’ social channels. What kinds of content seems to be getting the most engagement? Search engines favor sites that are frequently updated, so by adding a new blog post on a regular schedule you can stay competitive in search results. In addition, you can use your blog to build an email list, nurture leads, and keep your brand top-of-mind with readers. Marketing partnerships can be a win-win for two companies that sell different things to the same audience.

Simply sign in to your Instagram account and your images will be imported to the InstaOrders platform immediately. Once synced, you can set prices for your shoppable content, share the content, and begin accepting orders. Now is your chance to tell a story and evoke emotion among your audience. Take this opportunity to share your company’s message to inform followers about the visions behind the brand, as well as share any success or milestones you may have achieved along the way. Many brands are also taking this opportunity to work with influencers who post images of themselves using, wearing, and trying a company’s product.

Even if he or she doesn’t hire you, you’ve got a new name and email for your mailing list. Leave them with promotional material; they may recommend you to someone else or call on you in the future. Consider offering a discount or special offer via a site like Groupon. You’ll attract the attention of potential new customers who weren’t aware of you previously—or who were, but will convert because of the bargain. You already know that attending conferences and industry events is a great way to meet like-minded peers and stay informed. Take it a step further and volunteer to speak at events or sit on panels, which will give you the chance to put your brand in front of new audiences.

But before setting their plan in motion, Rich and Vicki launched a crowdfunding campaign on Kickstarter, bringing in over $235,000. Trying to re-create the sleep experience enjoyed in a luxurious hotel in Las Vegas, Rich and Vicki Fulop soon realized that such pleasure comes at a high price. And weighing quality and price while navigating different stores isn’t easy either. Other industries are similarly abandoning physical locations. Read more about buy real instagram followers here. Brooklinen is showing that a luxury bedding brand doesn’t necessarily require huge department stores but can instead be built online.

Instagram Insights can show you when you’re getting the most likes and engagement. You could use highlight covers to showcase your different products and services. You could highlight your team, your premises, events you’ve run, or anything else that will add more value to your Instagram page. Doing something as simple as adding a CTA to it can increase the amount of traffic you drive from your account to your website or store. " if you’re an eCommerce store or "Click to read our newest post" if you have a blog. If you’ve got a product you want to promote but are struggling to get enough people to find it, you can also run shoppable ads.

You should also find out what the hashtag of the day is and use it if it fits with your content. Whether it’s something like #motivationmonday, #smallbusiness, or #entrepreneur, get in touch with an even larger audience by participating in these hashtags. Regularly use your posts to ask followers to share their content with you. Make sure to give them an incentive for doing this, though, like running an Instagram competition or giveaway. You can easily curate their posts by asking them to use your branded hashtag. Whether you’re looking to inspire people, make them laugh, or stun them, your posts should always aim to trigger an emotion with your audience.